Ring in Prosperity: Best Affiliate Programs for Lunar New Year

Published : 14 Jan 2025   author : Irina

The Lunar New Year, celebrated on January 29th in 2025, is a time of joy, fresh beginnings, and – let’s not forget – shopping! As customers eagerly search for festive deals, traditional gifts, and new-year essentials, affiliates have the perfect opportunity to capitalize on this high-demand period. Whether it’s promoting red-hot deals on apparel, electronics, travel, or home décor, the right affiliate programs can help you turn this festive season into a lucrative one. 

In this guide, we’ve rounded up the top affiliate programs that promise high conversions and generous payouts during the Lunar New Year. Ready to ring in prosperity? Let’s dive in! 

Where is Lunar New Year celebrated? 

Lunar New Year is a significant celebration across East Asia, Southeast Asia, and in communities worldwide with Asian heritage. Here’s a closer look at the main regions where it’s celebrated and their unique traditions: 

  • China: Known as Spring Festival, this is the largest celebration, featuring family reunions, firecrackers, red envelopes (hongbao), and a 15-day festival ending with the Lantern Festival. 
  • Vietnam: Called Tet, it’s the most important holiday in Vietnam. Families honor ancestors, clean their homes, and enjoy traditional dishes like bánh chưng and bánh tét. 
  • South Korea: Known as Seollal, it includes ancestral rites, traditional games, and the exchange of New Year’s greetings and gifts. 
  • Malaysia & Singapore: Lunar New Year is a key event, with vibrant lion dances, street parades, and festive markets. Families celebrate with reunion dinners and gift-giving. 
  • Indonesia: Celebrated by Chinese-Indonesian communities, the festival includes traditional food, cultural performances, and prayers at temples. 

Outside Asia, Lunar New Year is also celebrated with great enthusiasm in places like the United States, Canada, Australia, and Europe, where large Asian communities host parades, cultural festivals, and other events. Each region adds its unique flair to the celebrations, but the themes of family, prosperity, and fresh beginnings are universal. 

What do people usually buy prior to Lunar New Year? 

In the lead-up to Lunar New Year, people engage in extensive shopping to prepare for the festivities and to honor traditions. Common purchases include: 

  • New Clothing: Buying new clothes symbolizes a fresh start and the ushering in of good fortune for the coming year. 
  • Food and Ingredients: Families stock up on meats, vegetables, fruits, and special items like candies and nuts to prepare lavish meals and snacks for guests.
  • Gifts and Red Envelopes (Hongbao): It’s customary to purchase gifts and red envelopes filled with money to distribute to children and unmarried adults, symbolizing good luck and prosperity.  
  • Home Decorations: Items such as couplets with auspicious phrases, lanterns, and paper cutouts are bought to adorn homes, creating a festive atmosphere and warding off misfortune.  
  • Flowers and Plants: Purchasing flowers like peonies, chrysanthemums, and plum blossoms, as well as fruit-bearing plants, is popular, as they are believed to bring prosperity and good luck.  
  • Household Appliances: Some families invest in new household items or appliances, symbolizing renewal and improvement in the new year.  

These purchases are integral to the celebration, helping to ensure that the Lunar New Year is welcomed with abundance, joy, and auspicious beginnings. 

The Best Affiliate Programs for Lunar New Year 2025

Marketplaces

Shopee Affiliate Program 

Screenshot 2025 01 13 at 14.45.44

GEO: ID, MY, SG, TH  

Payout: up to 16% depending on the GEO 

Cookie window: 7 days 

Hold: 60 days 

Deeplinks: ✅ 

AR: up to 90%, depends on the GEO 

AliExpress Affiliate Program 

Screenshot 2025 01 13 at 10.56.58

GEO: Worldwide (Exceptions apply) 

Payout: up to 8% 

Cookie window: 3 days 

Hold: 30 days 

Deeplinks: ✅ 

AR: 82% 

Alibaba Affiliate Program 

Screenshot 2025 01 13 at 11.05.25

GEO: Worldwide (Exceptions apply) 

Payout: up to 10% 

Cookie window: 15 days 

Hold: 60 days 

Deeplinks: ✅ 

AR: 50% 

DHgate Affiliate Program 

Screenshot 2025 01 13 at 11.14.18

GEO: Worldwide (Exceptions apply) 

Payout: up to 15% 

Cookie window: 30 days 

Hold: 60 days 

Deeplinks: ✅ 

AR: 88% 

Clothing, shoes, accessories

Charles&Keith Affiliate Program 

Screenshot 2025 01 13 at 10.06.07

GEO: MY, AU, SG, HK 

Payout: up to 8% 

Cookie window: 10 days 

Hold: 70 days 

Deeplinks: ✅ 

AR: up to 100% depending on the GEO 

Adidas Affiliate Program 

Screenshot 2025 01 13 at 10.16.38

GEO: ID, MY, PH, SG, TH, VN 

Payout: 6% 

Cookie window: 30 days 

Hold: 60 days 

Deeplinks: ✅ 

AR: 36%  

Lazada Affiliate Program 

Screenshot 2025 01 13 at 11.26.27

GEO: MY 

Payout: 1% 

Cookie window: 30 days 

Hold: 45 days 

Deeplinks: ✅ 

AR: 55% 

11street Korea Affiliate Program (Exclusive) 

Screenshot 2025 01 13 at 11.20.12

GEO: KR 

Payout: up to 15% 

Cookie window: 1 day 

Hold: 45 days 

Deeplinks: ❌ 

AR: 60% 

Beauty products

Strawberrynet Affiliate Program 

Screenshot 2025 01 13 at 10.23.51

GEO: Worldwide 

Payout: up to 8.4% 

Cookie window: 30 days 

Hold: 30 days 

Deeplinks: ❌ 

AR: 9% 

Foreo Affiliate Program 

Screenshot 2025 01 13 at 10.37.35

GEO: HK, ID, JP, KR, MY, PH, SG, TW, TH, VN 

Payout: 3% 

Cookie window: 60 days 

Hold: 30 days 

Deeplinks: ❌ 

AR: 50% 

Travel

Klook Affiliate Program 

Screenshot 2025 01 13 at 11.31.20

GEO: Worldwide 

Payout: up to 5% 

Cookie window: 30 days 

Hold: 60 days 

Deeplinks: ✅ 

AR: 72% 

Trip.com Affiliate Program 

Screenshot 2025 01 13 at 11.35.57

GEO: Worldwide 

Payout: up to 8% 

Cookie window: 30 days 

Hold: 30 days 

Deeplinks: ✅ 

AR: 85% 

Air Asia Affiliate Program 

Screenshot 2025 01 13 at 11.54.58

GEO: Worldwide 

Payout: up to 5% 

Cookie window: 30 days 

Hold: 60 days 

Deeplinks: ✅ 

AR: 72% 

Airpaz Affiliate Program 

Screenshot 2025 01 13 at 11.57.48

GEO: Worldwide 

Payout: 1% 

Cookie window: 30 days 

Hold: 30 days 

Deeplinks: ❌ 

AR: 72% 

Zalora Affiliate Program 

Screenshot 2025 01 13 at 12.06.16

GEO: ID, MY, HK, SG, PH 

Payout: up to 8% 

Cookie window: 7 days 

Hold: 90 days 

Deeplinks: ✅ 

AR: up to 100% depending on the GEO 

Software

iubenda Affiliate Program 

Screenshot 2025 01 13 at 12.12.10

GEO: AU, BR, CA, DK, FR, DE, IT, NL, PT, RU, GB, US 

Payout: up to 40% 

Cookie window: 30 days 

Hold: 45 days 

Deeplinks: ✅ 

Finance

TradingView Affiliate Program (EXCLUSIVE) 

Screenshot 2025 01 13 at 12.15.16

GEO: Worldwide 

Payout: up to $1050 

Cookie window: 90 days 

Hold: 30 days 

Deeplinks: ✅ 

AR: 96% 

Wrapping It Up

The Lunar New Year is more than just a festive celebration – it’s a golden opportunity for affiliates to tap into a season of high consumer spending and cultural significance. With people eagerly shopping for gifts, decorations, and festive essentials, the right affiliate programs can help you maximize your earnings while bringing value to your audience.

Whether you’re promoting deals in fashion, home décor, tech, or travel, the affiliate programs highlighted in this guide offer excellent payouts, high conversion rates, and a chance to make the most of this vibrant season. So, as the Lunar New Year approaches, prepare your campaigns, tailor your content to resonate with the festivities, and get ready to usher in success and prosperity. Here’s to a rewarding new year – Gong Xi Fa Cai!

Become an affiliate at Indoleads to get the most out of affiliate marketing in this new lunar year!

Image by freepik