Diwali Delights: Unveiling the Best Affiliate Programs for Celebrations
As the festival of lights, Diwali, approaches, it brings with it a golden opportunity to brighten up not only your homes but also your finances. This year it falls on November 12th.
Diwali is a time of lavish celebrations, gifting, and exuberant shopping sprees, making it one of the most profitable seasons for affiliate marketers. In this article, we’ll take you on a journey through the illuminated landscape of the best affiliate programs tailor-made for Diwali. Let’s dive into the dazzling world of affiliate marketing and discover the opportunities that await you in this festival of lights!
Key eCommerce stats for Diwali
- Shoppers in India spent an estimated 2.5 trillion rupees ($33.81 billion) in stores during the pre-Diwali festive shopping season in 2022. (Bloomberg)
- Overall sales grew 15% compared with pre-pandemic times. (Retailers’ Association of India)
- Online sales the week before Diwali in 2022 peaked at +34% compared to the first two weeks of September.
- The Diwali spending index score in 2022 was about 95 among urban Indians.
Sources: Bloomberg, Retailers’ Association of India, Criteo, Statista.
The most popular products on Diwali
Some of products with highest demand the week before Diwali in 2022 were the following:
- Stuffed animals
- Mobile phones
- Pants
- Indoor and outdoor plants
The most popular verticals of products:
- Electronics and appliances: laptops, TV sets, washers and dryers, headphones.
- Gifting
- Decorating
- Fashion: men’s shoes, watches, girl’s clothing.
- Beauty products: facial skin care products, facial creams, oils and moisturizers.
- Baby products: diapers and diapering accessories.
- Food & Beverages
- Arts & Entertainment
- Furniture
Sources: Criteo, Afaqs.
Here are the affiliate programs that are perfect for your pre-Diwali promotions!
For SEA and Worldwide GEOs
1. Shopee Affiliate Program
Shopee is one of the largest and most popular eCommerce platforms in SEA. The marketplace provides a wide range of products, including clothing, electronics, fashion items, beauty products, home goods, food, and much more. It also features various promotional events, deals, and discounts to attract customers.
Payout: up to 13%
Cookie: 7 days
Hold: 90 days
2. Lazada Affiliate Program
Lazada has developed a strong presence in the Southeast Asian eCommerce market and is considered one of the region’s leading online shopping destinations. It provides a wide range of products, including electronics, fashion, beauty products, home goods, and more.
Payout: up to 12%
Cookie: 30 days
Hold: 45 days
GEO: SG
3. Klook Affiliate Program
Klook is a Hong Kong-based online platform and mobile app that offers a wide range of travel-related services and activities. It’s a one-stop platform for travelers to discover, book, and enjoy various experiences and services at destinations around the world.
Payout: up to 5%
Cookie: 30 days
Hold: 60 days
GEO: Worldwide
4. Malaysia Airlines Affiliate Program
Malaysia Airlines is the flag carrier of Malaysia and one of the country’s largest and most well-known airlines. It is a full-service airline that operates both domestic and international flights. Malaysia Airlines has its headquarters in Kuala Lumpur International Airport and is a member of the Oneworld airline alliance.
Payout: up to 1.8%
Cookie: 30 days
Hold: 120 days
GEO: IN, AU, GB
5. Edureka Affiliate Program
Edureka is an online learning platform that specializes in providing technology-related courses and training to individuals and professionals. The company offers a wide range of courses in various fields of information technology, including programming, data science, artificial intelligence, cloud computing, cybersecurity, and more.
Payout: 15%
Cookie: 7 days
Hold: 45 days
GEO: Worldwide
6. KnowledgeHut Affiliate Program
KnowledgeHut is an online education and professional training platform that offers a wide range of courses and certifications in various domains. It is known for its focus on providing training in technology, project management, agile methodologies, and other areas relevant to the IT and software development industries. KnowledgeHut aims to help individuals and organizations acquire new skills, improve existing ones, and stay up-to-date with the latest industry trends.
Payout: 10% RevShare
Cookie: 30 days
Hold: 60 days
GEO: Worldwide
For solely India GEO
7.Wakefit Affiliate Program
Wakefit is an Indian brand specializing in sleep and comfort-related products. They are highly famous for their range of mattresses, pillows, and other sleep accessories designed to enhance the quality of sleep.
Payout: up to 6%
Cookie: 30 days
Hold: 30 days
8. FirstCry Affiliate Program
FirstCry is one of India’s largest and most well-known online and offline retailers specializing in baby and child care products. It’s a comprehensive one-stop destination for parents, caregivers, and families to shop for a wide range of products related to maternity, baby care, and child care. Their product catalog includes items such as diapers, baby clothes, toys, baby furniture, baby care essentials, and more.
Payout: up to 35 INR
Cookie: 30 days
Hold: 30 days
9. IGP Affiliate Program
IGP stands for “Indian Gifts Portal.” It is an online gifting platform and eCommerce company based in India. IGP is known for offering a wide range of gifts for various occasions, including birthdays, anniversaries, weddings, festivals, and special events. Their product catalog includes items such as personalized gifts, flowers, cakes, chocolates, jewelry, home decor, and more.
Payout: up to 13%
eCPA – 44.1722 USD
Cookie: 1 day
Hold: 30 days
10. Oziva Affiliate Program
Oziva is an Indian health and wellness brand that focuses on providing a range of dietary and nutritional supplements. Oziva’s products are designed to support various aspects of health and well-being, including fitness, weight management, skin health, and more.
Payout: up to 13%
Cookie: 1 day
Hold: 30 days
11. Ajio Affiliate Program
Ajio is an Indian eCommerce platform that specializes in offering a wide range of fashion and lifestyle products. Ajio’s product catalog includes clothing, footwear, accessories, and other fashion-related items for men, women, and children.
Payout: up to 8.6%
Cookie: 30 days
Hold: 90 days
12. Tripoto Affiliate Program
Tripoto is an online travel community and platform that provides a space for travelers to discover, plan, and share their travel experiences. Tripoto offers a website and mobile app where users can find information, travel guides, itineraries, and travel stories contributed by a global community of travelers.
Payout: up to 560 INR
Cookie: 30 days
Hold: 30 days
13. Realme Affiliate Program
Realme is a Chinese smartphone and consumer electronics brand and a subsidiary of another prominent Chinese smartphone manufacturer, OPPO. Realme focuses on providing budget-friendly and mid-range smartphones with a strong emphasis on delivering high-quality features and performance at competitive prices.
Payout: up to 2.45%
eCPC – 6.2800 USD
Cookie: 30 days
Hold: 51 days
14. IndiGo Affiliate Program
IndiGo is a well-known Indian airline and one of the largest low-cost carriers in India. The airline was founded in 2006 and has since become one of the leading domestic and international carriers in India.
Payout: up to 126 INR
Cookie: 7 days
Hold: 43 days
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Takeaway
Diwali season offers a brilliant opportunity to illuminate your earnings. Remember, the key to a successful affiliate campaign lies in genuine promotion, understanding your audience, and choosing the right programs that align with your niche.
It’s one of those events when you should thoroughly consider the creatives: they should pass the message too by emphasizing the idea of family reunions. Make a special atmosphere in your creatives by reminding your users about family values, but also focus your audience’s attention on some of the most popular products. Let the affiliate programs we’ve uncovered guide you toward a season of abundance and prosperity, making this Diwali a truly luminous celebration for your online ventures.
By the way, we have 2000+ affiliate programs for any marketing event or shopping day!