Top 10 Affiliate Programs for Easter 2023
Easter is an important holiday celebrated by Christians all over the world. The holiday falls on different dates each year, depending on the lunar calendar, and this year it will be celebrated on April 9th.
Every holiday is ecommerce related, as people make preparations. And Easter isn’t an exception. It’s a great opportunity for affiliate marketing, as it’s a holiday that’s widely celebrated around the world. You can be useful by providing your audience with some interesting tips on what is worth buying and promoting Easter-related products. We’ve prepared top 10 affiliate programs for this holiday which are a great place to start your marketing campaigns prior to the holiday.
The state of ecommerce
We will focus on the data for the US and the UK as representatives for this holiday as they show the main trends for Easter shopping.
1. The most active Easter-shopping audience in the US last year were people in the age group of 18-24 and 45+.
Share of consumers who will shop online for the Easter holidays in the United States as of 2022, by age group
Source: Statista
2. In 2022, men in the US expressed more willingness to shop online for Easter than women: 16% against 10% of respondents.
3. Last year the expenditures by the U.S. consumers were estimated at approx. 21 billion U.S. dollars.
4. In 2022, 80% of respondents in the US stated they intended to celebrate Easter.
5. In 2022, spending on Easter celebrations in the UK counted for 1.3 billion British pounds, which demonstrates a constant rise from 2017.
Estimated retail spending on Easter in the United Kingdom (UK) in 2022
Source: Statista
6. 75% of people in the UK planned to celebrate Easter in 2022, which constituted an increase of approx. 3 million more people compared to 2018.
(Sources: Statista, Finder)
What do people buy?
US
Products:
- Food ($7.3 billion)
- Clothing $4 billion
- Gifts ($3.8 billion)
- Candy ($3.3 billion)
- Flowers ($1.8 billion)
- Decorations ($1.7 billion)
- Greeting cards (1.1 billion)
Activities:
- Cooking a holiday meal (56%)
- Visiting family and friends (50%)
- Going to church (43%)
- Planning an Easter egg hunt (34%)
Source: National Retail Federation
UK
Gifts
Easter eggs and confectionery, gift food and drink, non-food gifts, plants and flowers, beauty and personal care.
Food and drink
Cakes, chocolates, biscuits, fruit & vegetables, fresh meat and vegetarian alternatives, alcoholic and non-alcoholic drinks, breakfast food, fish, delicatessen products, and ready meals.
Seasonal items
Cards, gift wrap and accessories, decorations, outdoor gardening products, indoor plants and flowers, DIY and home improvement, clothing, homewares and electronics.
Source: Global Data
Also, keep in mind that Easter is one of the most popular times for European families for a family vacation. The Easter holiday usually coincides with the start of April, leading to many schools breaking up during this time. It is often considered an ideal time for a getaway due to the changing of seasons. So the travel niche is booming too.
Top 10 Affiliate Programs for Easter holidays 2023
1. AliExpress Affiliate Program
AliExpress is a Chinese ecommerce giant where one can find almost anything from clothing to electronics, and of course it offers a variety of Easter-related decorations.
Type: CPS
Payout: up to 9%
Cookie lifetime: 3 days
2. LightInTheBox Affiliate Program
LightInTheBox is an online retail company that specializes in providing a wide range of products, including clothing, electronics, home and garden items, and accessories. Here one can find all kinds of Easter-related products.
Type: CPS
Payout: 1%
Cookie lifetime: 30 days
Crocs is a shoe brand known for its signature foam clogs, which are made from a patented material called Croslite. Crocs shoes are popular among a wide range of consumers, from healthcare workers and chefs to outdoor enthusiasts and fashion-forward individuals. The store usually offers some great deals prior to Easter.
Type: CPS
Payout: 5%
Cookie lifetime: 30 days
4. Lazada Affiliate Program (SG)
Lazada is an online shopping platform that operates in several countries and offers a wide range of products, including electronics, fashion, beauty, and home appliances, as well as groceries and daily essentials.
Type: CPS
Payout: up to 12%
Cookie lifetime: 30 days
Zaful is an online fashion retailer that specializes in offering trendy and affordable clothing, shoes, accessories, and beauty products to women and men worldwide. Zaful’s product range includes a wide variety of items, from casual wear to formal dresses, swimwear, lingerie, and more. They also offer a range of sizes, including plus-size options.
Type: CPS
Payout: up to 18%
Cookie lifetime: 30 days
6. Knowfashionstyle Affiliate Program
Knowfashionstyle is an online fashion retailer that sells a wide variety of clothing, accessories, shoes, and beauty products for women.
Type: CPS
Payout: 18%
Cookie lifetime: 30 days
7. Radisson Blu Hotels Affiliate Program
Radisson Blu is a brand of luxury hotels and resorts that are owned and operated by Radisson Hotel Group, a global hospitality company. Radisson Blu hotels are known for their modern design, personalized service, and convenient locations in major cities and popular destinations around the world.
Type: CPS
Payout: 4%
Cookie lifetime: 30 days
Klook is an online platform that offers a wide range of travel-related services and activities. Klook provides travelers with access to a variety of services, including attraction tickets, tours, transportation, and other travel activities.
Type: CPS
Payout: up to 5%
Cookie lifetime: 30 days
9. Wondershare Affiliate Program
Wondershare is a software development company that provides a variety of digital solutions to individuals and businesses. It offers a wide range of software products and services, including video and audio editing tools, data recovery software, PDF tools, mobile device management software, and more.
Type: CPS
Payout: 36%
Cookie lifetime: 30 days
10. Hide.me VPN Affiliate Program
Hide.me is a Virtual Private Network (VPN) service provider that allows users to browse the internet securely and privately. With Hide.me, users can hide their IP addresses, encrypt their internet traffic, and protect their online privacy.
Type: CPS
Payout: 60% revshare per sale
Cookie lifetime: 365 days
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Takeaway
Easter is a major holiday celebrated by millions of people around the world. As an affiliate marketer, there are several ways you can take advantage of this holiday to increase your sales and revenue.
- Promote Easter-themed products and services
This could include things like Easter baskets, decorations, candy, clothing, and more. You can do this by creating targeted campaigns that highlight these products, using social media and email marketing to reach potential customers.
- Leverage the holiday spirit to create content that engages and inspires your audience
For example, you could create blog posts or videos that showcase DIY Easter crafts, recipes, or activities that people can enjoy with their families. This type of content can help build brand loyalty and attract new customers to your affiliate links.
- Promote offers from the brands and businesses that are offering Easter-related promotions and discounts
By promoting these deals to your audience, you can provide value to your followers while also earning a commission on any resulting sales.
Ultimately, the key to successful Easter affiliate marketing is to understand your audience and what they are looking for during this holiday season. By creating content and promoting products that resonate with their interests and needs, you can drive traffic and revenue to your affiliate links.
Looking for more affiliate programs? Take a look here, we have 2000+ affiliate offers from the best advertisers in 180+ countries. Start getting ready for Easter right now!