The Best Affiliate Programs For Hari Raya 2023
Hari Raya, also known as Eid al-Fitr, is a major holiday celebrated by Muslims around the world. This year Hari Raya will be taking place on 22nd April. It’s a time for family and community gatherings, feasting, and exchanging gifts, and also a great opportunity to engage with your audience. You can use this chance to be useful for your Muslim audience and provide them with some amazing shopping ideas.
Ecommerce has had a significant impact on Hari Raya celebrations in recent years. With the rise of online shopping, more and more people are choosing to purchase gifts, clothes, and food items online instead of going to physical stores.
Big platforms such as Lazada and Shopee have seen a surge in sales during the Hari Raya period. These platforms offer a wide range of products, from traditional clothing to festive decorations and food items. Many retailers also offer special discounts and promotions to attract shoppers during the holiday season.
In addition to online shopping, social media has also played a significant role in Hari Raya celebrations. Many people use platforms like Instagram and Facebook to share photos of their preparations for the holiday, including traditional outfits and festive decorations. Social media influencers and celebrities also often promote products and services related to Hari Raya.
Today we will focus on shopping trends in Southeast Asia and provide you with the selection of the best affiliate programs for Hari Raya. Let’s dive in!
What do people buy?
- More and more people are looking for a one-stop-shop with their whole family in mind, that’s why big marketplaces are getting all the attention.
- Majority Malaysians (39%) and Indonesians (57%) are going to buy household needs and hampers for Hari Raya.
- 55% of Indonesian shoppers have voiced for buying clothing. In 2020 and 2021, baju raya was the top search on local e-commerce sites along with kurta (men’s top), baju melayu (male traditional wear), jilbab (long and loose outer garment for women) and chino pants among others.
- In 2020 the top searches on Shopee were Raya clothes, air fryers, and wallpapers.
- Skincare and cosmetics are among top products during Ramadan and Hari Raya periods with halal cosmetics and skincare being big winners during this period.
- People are preparing their homes for guests and relatives visits, so home products – pillow cases, curtains, furniture, table cloths and the like – are actively searched for. Green is a popular color for these products, signifying peace and tranquility.
- Packaged food items such as dates and confectionaries are among the top searched products in Indonesia.
- People get home for a family reunion, that’s why plane and train tickets are on demand.
- The stuff for making a road back home easier is getting popular: baby chairs, sleeping bags, etc.
- Consumer electronics, toys and games: to a big extent this has to do with annual bonus payouts known as ‘Tunjangan Hari Raya.’ Also, toys are bought as a reward for a child successfully completing their first fasting.
Sources: Google Trends, Janio Asia, Marketing-Interactive, Ringgit Plus.
The best affiliate programs for Hari Raya
1. Youbeli Affiliate Program
Youbeli is an online shopping platform based in Malaysia. It offers a wide range of products including electronics, fashion, beauty, home and living, sports and outdoor, groceries, and more. Youbeli is known for its competitive pricing, easy-to-use interface, and fast delivery.
Type: CPS
Payout: 4%
Cookie lifetime: 30 days
Promo: up to RM15 OFF with promocodes
2. LightInTheBox Affiliate Program
LightInTheBox is an online retail company based in China that offers a wide range of products including clothing, electronics, home and garden products, and more.
Type: CPS
Payout: 1%
Cookie lifetime: 30 days
Promo: up to SAR/AED80 OFF with promocodes
3. Shopee Affiliate Program (ID)
Shopee is an online shopping platform based in Singapore that operates in several Southeast Asian countries, including Malaysia, Thailand, Indonesia, and the Philippines. It offers a wide range of products including electronics, fashion, beauty, home, and more.
Type: CPS
Payout: up to 6.25%
Cookie lifetime: 7 days
Promo: Big Ramadan Sale
4. Shopee Affiliate Program (MY)
Type: CPS
Payout: up to 10%
Cookie lifetime: 7 days
Promo: Hari Raya Sale
5. Lazada Affiliate Program (ID)
Shopee is an online shopping platform based in Singapore that operates in several Southeast Asian countries, including Malaysia, Thailand, Indonesia, and the Philippines. It offers a wide range of products including electronics, fashion, beauty, home, and more.
Type: CPS
Payout: up to 7%
Cookie lifetime: 30 days
Promo: Ramadan Mega Sale
6. Lazada Affiliate Program (MY)
Type: CPS
Payout: up to 7%
Cookie lifetime: 30 days
Promo: Raya Mega Sale
7. Ferns N Petals Affiliate Program (SG)
Ferns N Petals (FNP) is a company based in India that specializes in gifting solutions. It offers a wide range of products including flowers, cakes, chocolates, personalized gifts, plants, and more for various occasions like birthdays, anniversaries, weddings, and festivals.
Type: CPS
Payout: 10%
Cookie lifetime: 1 day
Promo: Hari Raya Sale
8. Etihad Airways Affiliate Program (EXCLUSIVE)
Etihad Airways is the national airline of the United Arab Emirates, headquartered in Abu Dhabi. The airline was founded in 2003 and has since grown to become one of the largest airlines in the Middle East.
Type: CPS
Payout: 1.5%
Cookie lifetime: 30 days
9. RoyalePharma Affiliate Program
RoyalePharma is a Malaysian-based chain of pharmacies that offers a wide range of health and wellness products. RoyalePharma offers a variety of products and services, including prescription and over-the-counter medications, medical devices, supplements, personal care products, and health consultations.
Type: CPS
Payout: 4.9%
Cookie lifetime: 30 days
Promo: Ramadan Sale
10. KKday Affiliate Program
KKday is a Taiwan-based online travel platform that offers a wide range of travel experiences and activities to customers worldwide. KKday provides customers with access to over 20,000 travel experiences and activities in more than 80 countries and regions worldwide.
Type: CPS
Payout: up to 3.5%
Cookie lifetime: 30 days
Promo: Songkran 2023 up to 60% OFF (until 30 April 2023)
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Takeaway
If you are planning to engage in affiliate marketing during Hari Raya, you can leverage the festive season to create targeted marketing campaigns that resonate with your audience. For example, you could create content around gift ideas or festive recipes that incorporate products or services that can be interesting to your users and visitors. You could also offer special promotions or discounts for the holiday period to incentivize purchases.
It’s important to approach affiliate marketing during Hari Raya with sensitivity and cultural awareness. Take the time to understand the customs and traditions of the holiday and ensure that your marketing efforts are respectful and appropriate.
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