New offer launched: Toluna [CPA] IN - ADM India Affiliate Program

Company Description- Toluna, an ITWP Company, was founded in 2000 in France. Toluna is a company that produces online surveys for survey institutes, agencies, advertisers, and research professionals. It provides consumer insights designed to empower success in today's on-demand, global economy.  Toluna is a modern and fun community where your opinion is solicited and rewarded. By participating in online surveys, voting and testing products ;,you can make your voice heard to the companies, retailers and designers of the products and services you use

Campaign Description: It is a CPL (Cost per lead) campaign in which affiliates must divert the traffic to the advertiser website and fill up the survey. The advertiser is offering its affiliates to run it in Pan India with mentioned targeted cities and audiences. All allowed promotional methods are selected under traffic sources.

Targeting -: 16+ yrs, M/F

Targeting:  Allahabad, Bhopal, Chandigarh, Coimbatore, Indore, Jaipur, Kanpur, Lucknow, Ludhiana, Madurai, Nagpur, Rajkot, Surat, Vadodara, Varanasi, Vishakapatnam and Guwahati, Bhubaneswar, Patna.

Objective- To deliver complete survey fills for Toluna.

Target Maret-  Males - 25-44 Age & Female - 18 - 44 Age

Geo's-  Top 8  cities, 15 Northern Cities,  5 Southern Cities,  7 Western Cities, 7 Eastern Cities.

Validation Criteria- successful completion of the survey

KPI: We need to maintain Survey Start% of 85% or above and survey completion 20% -30%.    

Conversion Flow: DOI survey 

Completion of the registration page, accepting to receive our surveys. Respondent receives a confirmation email with a link to be clicked on and a captcha to be completed

Note: Incent traffic is not allowed.

Terms & Conditions: 

1. Toluna will perform careful fraud check on all registrations, once suspected fraud is found, we will provide evidence 
2. However, we cannot engage in discussion & negotiation with our partners on the fraud accounts one by one, and explain the reasoning behind why each of them is considered fraud 
3. The final amount of leads that are billable for each month will be communicated by Toluna to our partners, after fraud check is completed 
4. Toluna will also be performing fraud check on a regular basis depending on the need (e.g. weekly, or daily for new partners), and we will communicate to partners as soon as fraud is found 
5. Once Toluna identified a SubID to be generating fraud, we will ask the partner to stop traffic from that SubID with immediate effect. All traffic coming in after that will not be paid. And all fraud identified will also not be paid 
6. When a new traffic source is introduced to Toluna’s campaign (new partner or new subID for an existing partner), partner must inform Toluna, and Toluna will look very closely at the traffic from the new source 
7. Toluna might provide a tiered monthly CAP for our partners to avoid a flood of new registrations in a very short period, in case they are frauds. E.g. the CAP for July is 3000 DOIs, but we will allow 1000 DOIs in the first 10 days, once the quality is checked and fine, another 1000 DOIs will be allowed from 11th to 20th, and so on 

Brand bidding is prohibited: Toluna survey, Toluna, Toluna online surveys