POSTED ON : 18 Nov 2021   BY : Irina

eCommerce in the UK is thriving, and even the pandemic couldn’t put it on a hold. Being an affiliate marketer you should definitely catch this wave. That’s why we have prepared top 10 affiliate programs for the UK audience. Grab your hot chocolate and keep reading!

The state of eCommerce in the UK

Online shopping is more popular in the UK than in any other major country. In 2020 it was the fourth largest market for eCommerce with a revenue of US$105 billion, placing it ahead of Germany and behind Japan. According to the ITA report, in 2021 consumer eCommerce is predicted to surpass 36% of the total retail market, compared to 20% in 2019. Over $3 billions are spent weekly in the UK internet retail market. People try to find the best deals on the Internet, and the pandemic only accelerated this process. UK consumers are buying more goods online than ever. The pandemic has acted as a catalyst for online retail development: more consumers have turned to online shopping and started relying more heavily on online retailers than in the past.

There are several trends in the UK eCommerce:

  • M-commerce volume in the UK is rising quickly 

eCommerce purchases made via smartphone account for over 60% of all eCommerce sales. Considering the fact that with the 68.05m population in the UK, the number of mobile phone connections has reached 67.61m, this trend for m-commerce will hardly ever go down. 

  • Inner tourism is growing rapidly

Another trend in online shopping is a rising demand for inner tourism services. A lot of international destinations are still closed for foreigners, and British people turned to exploring their own country. That’s why online travel companies and platforms are becoming more and more popular. The same trend can be observed in the sphere of inner country activities: people are searching for new interesting exhibitions, concerts, shows and other cultural events. 

  • Software and VPN services are in high demand

With the beginning of pandemic millions of people have started working remotely, and of course the demand for software, apps and effective VPN services jumped by approximately 50% compared to pre-pandemic times. 

  • Fashion and accessories is the largest segment 

Fashion and accessories is the largest segment in the UK and accounts for 31% of the eCommerce revenue in 2020. In 2021 a market volume in the fashion segment is predicted to skyrocket US$40,842m. This is followed by Toys, Hobby & DIY with 19%, Electronics & Media with 18%, Food & Personal Care with 17% and Furniture & Appliances with the remaining 15%.

  • Online education is booming

People have realized that online education can be as effective as a traditional one. Online education platforms and online universities have experienced a huge wave of applicants of different ages.

If you want to make money faster and join the best affiliate programs for your UK audience, you’re in the right place, because these most high-converting affiliate programs are going to smash your sales goals!

1. LookFantastic Affiliate Program

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LookFantastic is Europe’s number one online premium beauty retailer and the ultimate destination for all beauty needs. Carrying over 22,000 products with complimentary worldwide shipping to over 200 countries, the company has become the online partner of choice for many leading brands including MAC, Kérastase and Yves Saint Laurent.

With a portfolio of over 660 premium brands onsite, LookFantastic is one of the most successful beauty websites globally. LookFantastic keeps building its luxury portfolio of partners and is simultaneously adapting and welcoming new trends in the industry. With more clean, vegan and organic beauty brands than ever before across skin, hair and body care, they have everything onsite to suit every individual beauty need and concern. 

Here one can buy skin care, body care, hair care products, as well as makeup, accessories and much more. Almost everyday deals and seasonal shopping days make it possible for everyone to purchase the desired products at affordable prices.

Start promoting LookFantastic here!

Payout: up to 12%

2. Noom Affiliate Program

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Noom is an innovative online weight-loss program. It’s like having a trainer, nutritionist, and health coach all in one place. This weight-loss program is not only for those who want to lose weight, but also those who want to be healthy. 

At the core of the Noom journey is a psychology-based weight loss course, a series of 10 mini-courses that users can complete at their own pace. Every mini-course will help to gain specific knowledge, tools, and skills that will help a user to change their habits, lose weight, and make progress far beyond the scale. To set a user up for success, the course also includes state-of-the-art tools: food logging with over 1 million food items in their food database and 1 million scannable barcodes; over 1,000 interactive lessons; a 1:1 coaching experience with personalized goal setting; hundreds of simple, healthy recipes; unlimited group support; water tracking feature to help a user stay hydrated. Noom Health App helps a user to stay on top of trends in the activity progress.

If your audience is into a healthy lifestyle or wants to lose weight, Noom Offer is exactly for them. Sign up here and let’s start the ball rolling!

Payout: $6

3. Missoma Affiliate Program

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Missoma is a world-known company that designs 18ct gold vermeil jewelry, using bold colors, gemstones and special hand faceted cuts. It offers necklaces, earrings, pendants, rings, bracelets, etc. It was founded around the kitchen table by Marisa Hordern, her mother Michele and sister Sophie.

Missoma has a dedicated team of 60, having experienced rapid growth over the past few years. Now the brand is recognised globally, regularly featuring in publications such as Vogue and Grazia, and worn by well-known faces such as Gigi Hadid and Margot Robbie.

As a brand, Missoma focuses on creating the perfect demi-fine jewellery for everyday wardrobe. An integral part of their designs is their ability to be worn alone or layered. They embrace the need for versatility, interchangeable pieces, mix & match studs, and collectable pendants and charms. That’s why Missoma jewellery is a unique expression of an individual style and expresses every dimension of every customer.

Missoma is highly popular among women of different ages. Sign up here and start earning with Missoma!

Payout: up to 7%

4. SteelSeries Affiliate Program

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SteelSeries is a Danish manufacturer of gaming peripherals and accessories, including headsets, keyboards, mice, controllers, and mousepads.SteelSeries was founded in 2001. Since 2001, SteelSeries has been a driving force of esports and professional gaming. From sponsoring the first pro players, to creating products specifically for pro teams, to turning exceptional gamers into global superstars, SteelSeries has been focused on growing the industry and helping gamers everywhere.

Their pro team relationships are more than sponsorships, they are partnerships. They work closely with the world’s best gamers to fine-tune our products and to ensure everything the company creates meets the needs of gamers at every level. Whether it’s OG being the first team to win back-to-back Dota 2 International Championships, or giving the gamers the tools to step up their own game, esports is at the heart of everything they do.

SteelSeries has always been innovative. In 2001 they introduced the first glass mousepad, the Icemat. Since that original innovation, they created the first mechanical gaming keyboard, the first suspended headband for gaming headsets, the first World of Warcraft mouse and endless other innovations. 

If your audience is into gaming, they would definitely love to see SteelSeries Affiliate Offer. Sign up here and get your share of SteelSeries revenue!

Payout: 5%

5. FutureLearn Affiliate Program

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FutureLearn is a digital education platform founded in 2012. It is a Massive Open Online Course (MOOC) learning platform, and as of June 2020 included 175 UK and international partners, including non-university partners.

The platform was launched with 12 university partners: The Open University, University of Birmingham, University of Bristol, Cardiff University, University of East Anglia, University of Exeter, King’s College London, Lancaster University, University of Leeds, University of Southampton, St Andrews University, and University of Warwick.

FutureLearn was the first platform to enable students to earn credits towards a degree from a top UK university from their tablets and smartphones. FutureLearn’s courses span a broad range of topics, such as: business and management, creative arts and media, healthcare and medicine, history, IT and computer science, languages, law, literature, psychology and mental health and much more.  All the courses are conducted by the universities-partners. Courses on the platform are from 2 to 10 weeks in duration, and the programs are divided into beginner, intermediate and advanced levels.  

Online education is a huge trend which will only strengthen in the future. Start promoting FutureLearn here!

Payout: 17%

6. Cyberghost VPN Affiliate Program

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Cyberghost VPN is one of the most popular VPN services. It was founded in 2011 in Bucharest, Romania and since then has turned into the creator of one of the most reliable privacy and security solutions in the world. The company secures and anonymizes the online presence of over 36 million users across the globe. CyberGhost defends privacy as a basic human right, being the first in the industry to publish a transparency report while building new user-oriented crypto-technology for the future.

The CyberGhost team is currently composed of over 70 professionals with a strong background in the IT field, based both in Romania and in Germany, the latter being responsible for most of the software development. With both teams united by a common credo for internet anonymity, CyberGhost is a major supporter and promoter of civil rights, a free society and an uncensored internet culture.

VPN services are extremely popular these days. Join here to promote Cyberghost VPN! 

Payout: USD24.5

7. Trip.com Affiliate Program

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Trip.com is an international online travel platform. The website is operated by Trip.com Group, one of the world’s largest online travel agencies with over 400 million users worldwide.

Here anyone can book flights, hotels, trains, car rentals, airport transfers, tours and attraction tickets. There are more than 1.2 million hotels in 200 countries and regions, as well as over 2 million flight routes connecting more than 5,000 cities. Train tickets for use in the UK, Germany, Japan, South Korea, and Mainland China are also available for purchase on the site. The site is very user-oriented and intuitive. Customer support team is always happy to answer all booking related questions.

Start promoting this travel platform and get your share of Trip.com revenue. Sign up here!

Payout: 1% – 8%

8. Trainline UK Affiliate Program

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Trainline is an international platform selling rail and bus tickets, with headquarters in London, England. It sells train tickets, railcards, bust tickets as well as provides free access to live train times and railway station information through its website and mobile app which is available on the iOS and Android platforms. 

Trainline was established in 1997 by the Virgin Group, and online ticket sales began in 1999. Since then it has turned into one of the most popular services to buy train and bus tickets in the UK. Here one can compare train tickets prices and bus ticket prices. The platform is a simple way to buy train tickets and plan international trips by rail or bus in 45 countries in Europe and the rest of the world. Users are always in control of their journey with the live train times (for UK rail, Trenitalia, Renfe, Eurostar, and SNCF routes), price alerts and much more.

Sign up here and start earning with Trainline!

Payout: 0.5% – 5%

9. Ticketmaster UK Affiliate Program

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Ticketmaster is a ticket sales and distribution company based in California, the US, with operations in many countries around the world. Venues, artists and promoters sell tickets through Ticketmaster. Clients control their events and set ticket prices, and Ticketmaster sells tickets that the clients make available to them.

Ticketmaster was founded in Phoenix, Arizona in 1976. The company originally licensed computer programs and sold hardware for ticketing systems, but later switched to automatized ticket selling business. Nowadays here one can purchase tickets to music, sports, art and  theatre events, shows as well as to attractions. It’s an ultimate platform to choose the most entertaining activities to go alone, with friends or family.

We bet your audience is always searching for interesting exhibitions or events. Start promoting Ticketmaster right now!

Payout: 0% – 1%

10. Lastminute UK Affiliate Program

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Lastminute is the UK’s leading online travel and leisure retailer with over 1.65 million visitors per week. The company was founded in 1998 and has turned into one of the favourite travel companies for thousands of British people.   

The company offers customers the best ways to make the most of their free time: amazing deals on hotels, city breaks, flights, holiday theatre tickets & spa for everyone. Here one can book an exotic escape to the Maldives or Marrakech, or just enjoy a great night out in the UK. This travel company turns all crazy plans at the last minute into reality! Lastminute offers travel, lifestyle and gift possibilities at great value prices: flights, tickets, hotels and more through a one stop shop. 

Start promoting Lastminute and get a share of their revenue!

Payout: 0.8% – 4.62%

Bringing It All Together

The online shopping rate in the UK has been growing exponentially over the past decade. People in the UK have loved shopping online long before the pandemic, so the pandemic only accelerated eCommerce development, and even after all the restrictions are eventually lifted, online shopping habits will stay. As an affiliate marketer we should always use all the opportunities to increase the sales, that’s why if your audience is in the UK, it’s high time to start promoting the most sought after products and services. Black Friday and Christmas are already at the corner, so hurry up, because this holiday season is going to break last year’s records.

These high-converting affiliate programs in the article are only a small part of the variety of other affiliate offers in almost every niche possible at Indoleads. Join us and choose from more than 2000 offers from top-notch advertisers to get your affiliate marketing game to the next level!