Top 10 Affiliate Programs For Lovers’ Day in Brazil 2023
St. Valentine’s Day, known as Dia dos Namorados in Brazil, is a celebration of love and affection that holds a special place in the hearts of Brazilians. While the rest of the world celebrates this romantic occasion on February 14th, Brazil uniquely observes it on June 12th.
In recent years, the advent of ecommerce has transformed the way Brazilians shop for gifts, making online platforms an integral part of the St. Valentine’s Day experience. As an affiliate marketer you already know this is a great opportunity to make some good money in the beginning of summer.
We at Indoleads have already prepared the hottest affiliate programs for this year’s St Valentine’s Day as well as some insights. Let’s delve in together!
Ecommerce prior to Lovers’ Day
Seasonal dates represent over one-third of Brazilian ecommerce revenue, and Lover’s Day is not an exception. The habit of buying online here is stronger than ever. According to different data resources, 47% of people in Brazil are actively making purchases over the internet.
The number of online orders for Valentine’s Day from 2010 to 2022
Source: Ceicdata
In 2020 the number of online checkouts during the two weeks preceding St Valentine’s’ Day in Brazil has reached a record of 15 millions – the highest number since at least 2014. The average sales value per checkout in online shopping that year was 449 Brazilian reals.
In 2022 the number of online orders got close to 2020’s record. So we can expect some impressive numbers this year too.
What do Brazilians buy for Lovers’ Day?
Leading product categories in online purchases for Lovers’ Day in Brazil in 2019
Source: Statista
As you see, the preferences of the audience are within expectations. Makeup, perfumery and fashion items are top 2 gifts with home decorations and appliances following them.
As you see the gifts are quite practical, so there are numerous ecommerce affiliate programs which can be promoted for this event.
Also, don’t forget about the travel niche. Nowadays when the COVID restrictions are lifted, people are more than eager to book a trip. Keep an eye on that too.
Now let’s get to the hottest offers for the Lovers’ Day!
Fashion and accessories
1. Americanas Affiliate Program
Type: CPS
Payout: up to 10%
Cookie: 14 days
2. Netshoes Affiliate Program
Type: CPS
Payout: 6%
Cookie: 15 days
3. Zattini Affiliate Program
Type: CPS
Payout: 6%
Cookie: 15 days
4. Calvin Klein Affiliate Program
Type: CPS
Payout: 6%
Cookie: 15 days
5. Sestini Affiliate Program
Type: CPS
Payout: 6%
Cookie: 30 days
Computers and gaming accessories
6. Terabyte Shopping Affiliate Program
Type: CPA
Payout: up to 8%
Cookie: 30 days
Furniture, homeware and renovation
7. Madesa Affiliate Program
Type: CPS
Payout: 6%
Cookie: 10 days
8. Leroy Merlin Affiliate Program
Type: CPS
Payout: 2%
Cookie: 7 days
Travel
9. Trip.com Affiliate Program
Type: CPS
Payout: up to 8%
Cookie: 30 days
10. Passagens Promo Affiliate Program
Type: CPS
Payout: 30%
Cookie: 30 days
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Wrapping It Up
Lovers’ Day in Brazil is one of those holidays you don’t wanna miss out on, at least as an affiliate marketer. People have started shopping already, so join the fuss with your content and some tips for your users.
Create an atmosphere with your posts, videos or banners. It’s all about love, appreciation and showing that you care! Affiliate marketing is all about building a trust between you and your audience, that’s why make sure to provide your precious users with some useful content – shopping guides, tips, coupon codes lists. Engage with your audience and they will not disappoint you!
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