POSTED ON : 10 Sep 2020 BY : Indoleads Bot
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Central Department Store is a Thai department store chain, owned by Central Group. It has branches in Thailand and Indonesia.
It’s history began in 1927 when a 22-year-old Tiang Chirathivat, an immigrant from mainland China, started a store in Bangkok named “Keng Seng Lee” or “baskets for sale”, which was the start of an emporium. In the 1950s, the company grew with more and more stores selling different items. It was one few stores in Bangkok that had the courage to order imported goods for sale and was the first to set up merchandising displays.
By 2020 Central operates 21 stores in Thailand and plans to open more. In 2019, Central announced that it plans to splurge at least 10 billion baht between 2020 and 2024 to renovate 20 of its stores into a “lifestyle” concept, following the renaming of Zen, Central’s lifestyle trend megastore brand, into Central. The CentralWorld branch will serve as the prototype of Central’s new concept. For the first phase, Central Chidlom and two Central stores in CentralPlaza Ladprao and CentralPlaza Rama II will be renovated in 2020.
Their online presence makes a huge difference to online shopping experience in Thailand and Indonesia. Here one can find everything from fashion apparel to home decoration items and the latest electronic gadgets. The superior delivery makes it possible to get everything fast and safe.
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