Pinterest Tips For Affiliate Marketing 2023

Published : 28 May 2019   author : Indoleads Bot

It’s all about your Interests…we mean…Pinterest!

What Is Pinterest Affiliate Marketing?

So you may be wondering, what is Pinterest affiliate marketing? Essentially, you share products you love and when someone makes a purchase through your link you earn a commission off of that sale. Here are some ways you can monetize your Pinterest account with Indoleads.

Why do you need Pinterest?

Affiliate marketing is all about exposure: the more people see your affiliate link – the more chances that they click and buy. So if you’re an affiliate for visual-focused products or services, start utilizing Pinterest right now. 

Don’t take our word for it?

See the stats!

  • 445 million people use Pinterest monthly to find inspiration for their next purchase
  • 60% of Pinterest’s audience are women
  • 40% of Pinterest users have an annual income of $75,000+, which is higher than for 28% of Snapchat users, 29% of Facebook users, and 20% of TikTok users
  • 45% of US users have an annual income of $100,000+

Sources: Pinterest, Pew Research Center, Shopify

By the way, most of Pinterest users come from the US with Brazil and Mexico also being in the top 3 countries too.

Pinterest affiliate marketing
Source: Statista, Jan. 2023

Understanding Pinterest

Pinterest functions as a hybrid platform, combining the features of a social media network and a search engine. Users utilize it to discover fresh content, presented in the form of “pins” – images linked to external websites. These pins are then saved by individuals onto personalized boards, effectively serving as digital mood boards for collecting ideas, products, or sources of inspiration.

So what you can do is use Pinterest to drive traffic to your other traffic sources, such as your website, Youtube channel, etc. Or you can straight link it to an advertiser’s website, which makes it a perfect solution to do affiliate marketing without a website. 

How to start affiliate marketing on Pinterest: Step by step 

Let’s take a look at one of the popular and easy ways to promote your high ticket affiliate programs on this platform:

1. Register on pinterest.com

2. Choose an affiliate program

There are 2000+ affiliate programs on Indoleads, and a plethora of them are a great fit for promoting on Pinterest, as we have ecommerce stores from 180+ countries. 

3. Generate your affiliate link

Access dashboard and click “generate”

Pinterest affiliate marketing

4. Create a pin

Enter your Pinterest account and click “Create – Create pin”. Now just upload an image which features the products you’re promoting. 

Screenshot 2023 08 03 at 15.51.24

5. Tag an affiliate product

You will see a Tag icon on the left side of the image once you upload it. Now you can add an affiliate link you’ve generated. However, keep in mind that not all direct affiliate links work here. Some links are not accepted. After adding a link you will see a variety of products photos and you will be able to choose the one which represents this product the best. Also, don’t forget to use an #affiliate hashtag somewhere in the description.

Once the pin is live, your job is done! You’ve successfully created a pin with an affiliate link!

Pinterest Affiliate Marketing Ideas

Here are a few suggestions from the most popular blogging niches for affiliate marketing products you can pin on Pinterest. Of course, there are many other products you can become an affiliate for.

DIY + Crafts Blogs – Link your favourite tools, craft supplies, and inspiration for future projects.

Cooking Bloggers – Create boards + pins for your favourite kitchen tools, cookbooks, aprons and even appliances for your dream kitchen.

Mommy Blogs – Create boards like little boy clothes and fill it with your favorite children’s styles, toddler snacks with all the foods your kiddos love and mom style with tasteful pieces from your favorite brands.

Fashion Bloggers – Fashion blogs are a goldmine for affiliate links! Link your favorite shirts, shorts, pants, shoes, sunglasses, hats etc.

Coupon Bloggers – People love a good deal. Share pins about companies that save you money, cash back websites, daily deal sites, banking, online consignment stores, etc.

Blogging About Blogging/Affiliate Tips – Include pins for your favorite niche related courses, email providers, business tools, social media schedulers, blog hosting and website templates. You can also share a referral link for Indoleads – and earn commissions from your referral’s income!


Pick a high ticket affiliate program for Pinterest


Pinterest Affiliate Marketing Rules

1. Pinterest Affiliate Link Disclosures

The most important rule you need to remember when adding affiliate links is to mention that it is an affiliate link. In your pin descriptions, Pinterest urges you to always disclose that it is an affiliate link and affiliate networks require it. You can write this within your description or use #affiliate at the end of your description. This needs to be done in order to follow affiliate networks rules and abide by FTC regulations.

2. Create Boards Specifically For Affiliate Products

Create a board for the whole series of products. This is a great alternative because your follower knows right off the bat that if they click on a pin link that they will be directed to where they can purchase the item.

3. Update Your Existing Pins

Go through your boards and see which pins you can add an affiliate link to. Use affiliate links for products that you have used and loved. This will establish trust with your followers. To make sure you keep the quality and standards of your brand, keep this in mind before you get too focused on the cha-ching.

4. Create Strong Descriptions

Since your pin is going directly to a seller’s site and not your blog or review, make sure that the title and description of each pin is as informative as possible. These titles and descriptions are what help Pinterest users find you when they do a search. The better your description is, the more users you will get, the more sales you will make.

5. Don’t Overload It

We know that you might have a temptation focusing on cha-ching, but don’t go crazy with pinning a million affiliate links. That will turn off your followers fast. You have to keep with the aesthetic of your brand. If you want to pin with an affiliate link, make sure your images are in the same style, look, and color. Having inconsistent boards and pins will easily make you lose followers and potential clients.

6. Create Multiple Pinnable Images

The product you are promoting may come with a pinnable affiliate graphic, but don’t stop there. You might consider creating your own affiliate graphic, e.g. a cute gift guide pin that coincides with your personal branding. This will set you apart from other pinners that are reusing the same pins over and over. 

7. Do Not Use Short Links On Pinterest

That means Pretty Link, Bit.ly, etc. In Pinterest’s Acceptable Use Policy, this is explicitly forbidden.

Final thoughts

Pinterest is a great tool for affiliate marketers, as it focuses exactly on the visual appearance of the products, and it is scientifically proven that most of the purchases are made after getting into the beauty and attraction of images. That’s why it is so appealing to use the platform for your business interests.

That being said, don’t underestimate the importance of following Pinterest’s rules and incorporate affiliate links tastefully. Indoleads has a large variety of offers that are suitable for Pinterest traffic, don’t waste time – join Indoleads Affiliate Network today and start earning commissions from your Pinterest account!